ENJOYPOOL.COM 9-BALL SPONSORSHIP BIDDING EXTENDEDBCA to accept second round of bids in selected categoriesColorado Springs, Colorado: The Billiard Congress of America [BCA] is opening a second round of sealed bids for remaining sponsorship categories in support of both the EnjoyPool.com 9-Ball Championships (formerly the BCA OPEN 9-Ball Championships) and the 2nd Annual Junior & Collegiate 9-Ball Championships. Several categories of sponsorship remain available, and the follow-up round of bidding will close on Friday, January 20. [ download the offer ]In addition, package pricing has been added, allowing each successful EnjoyPool.com 9-Ball bidder to take a 15% discount off any of the Junior sponsorships. Sponsors can support both events, and save, by taking part in the follow-up offer.
The EnjoyPool.com 9-Ball Championships will air on ESPN and ESPN2 throughout 2006 and 2007, showcasing elite pro billiard talent as well as the top billiard equipment, lighting and game room furniture & accessories. The event will take place at the Riviera Hotel & Casino in Las Vegas, Nevada, with the semi-finals and finals taped on May 19-20, 2006. The Junior & Collegiate 9-Ball Championships will be hosted by the University of Arizona, July 5-9, and will feature the best young talent in the nation. Since the BCA first began airing its pro 9-Ball Championships on ESPN in 1999, both live and tape-delayed competition broadcasts have skyrocketed in popularity. Viewer ratings have ranged from a .29 average rating (253,469 households) for the debut of all four rounds, to a peak of .49 (431,161) for a single showing of the men’s final. ESPN’s benchmark rating average for all taped sporting events is .20, making billiards a market standout for both the channel and official BCA sponsors, who win big with a high return on their ad investment. Although guaranteeing only four hours of air time by contract, ESPN has responded to audience demand by exceeding that number — at least six times over — each year.Bid packets have been sent out to all Voting and Associate members, with sealed bids due back by Friday, January 20, 2006. All bids will be sent to and opened by representatives of Waugh & Goodwin, the BCA’s independent auditor and will remain strictly confidential. Complete information may be downloaded direct from the BCA-Pool.com website, by going to www.bca-pool.com and locating links under the "Marketing" tab.Visit Inside POOL Magazine for the latest news from the sport of billiards and pool.

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