McDermott Handcrafted Cues Launches New Expanded Company Website

McDermott Handcrafted Cues Launches New, Expanded Company Website with Extensive User-Friendly EnhancementsMENOMONEE FALLS, WI.—January 3, 2006. McDermott Handcrafted Cues today announced the debut of its new and expanded website, www.mcdermottcue.com. The new site has been totally redesigned to be a more informative, interactive and user-friendly online billiard experience. It now provides visitors with more accessible content and tools with the most up-to-date information about McDermott cues, shafts, clothing, accessories and services.“We felt it quite necessary to give our customers the website they deserve with the information they demand," said Nat Rosasco, Executive Vice President and Chief Operating Officer. "Our goal is to become the #1 billiard website in the world: easy to navigate, fun to use, with all of the information a consumer needs to make an informed decision when purchasing high quality billiard equipment. Based upon the feedback so far, we have achieved just that." The site has been divided into seven main areas, allowing visitors to quickly and easily locate information on specific topics or product lines. Each main area contains detailed information on McDermott products and innovations, as well as a number of interesting enhancements, including:
· Detailed information regarding the McDermott FREE Lifetime Maintenance Program.· The new and innovative McDermott Wisconsin Delivery Program that enables customers to fly to McDermott headquarters in order to custom design their own cue with the McDermott design team.· Player staff information on the McDermott Player Staff.· An updated Dealer website with all of the information dealers need to become an Authorized McDermott dealer.· A cue series comparison chart that fully explains the differences between a $150 cue and a $3000 cue.· A new media section with Press Releases and copies of our latest ads.“We are excited about launching the new website and being able to offer our customers a more complete web experience. We aim to continually expand our data and features to ensure that McDermottCue.com is a one-stop information source for all of our customers,” said Creative Director, Mike Slowik.Since 1975, McDermott Handcrafted Cues has consistently raised the performance standards for what billiard players expect from high performance billiard equipment. McDermott builds billiard equipment for people who view playing pool as an end in itself, drawing on cutting-edge technology and tasteful yet aggressive design. McDermott equipment is rooted in performance, using the latest technology in a state-of-the-art facility and utilizing the finest materials available. McDermott manufactures high quality 2-piece cues, high performance Intimidator shafts, premium Shooter’s Collection cases and accessories, and the exclusive Lifestyle Collection apparel line. For further information about McDermott Handcrafted Cues, please visit our website at www.mcdermottcue.com.W146 N9560 HELD DR. • MENOMONEE FALLS, WI • 53051 • PHONE: (800) 666-2283 • (262) 251-4090 FAX: (262) 251-9290 • EMAIL: SALES@MCDERMOTTCUE.COM • WWW.MCDERMOTTCUE.COMCONTACT:McDermott Handcrafted CuesNat Rosasco, 262-251-4090SOURCE: McDermott Handcrafted CuesVisit InsidePOOL Magazine for the latest McDermott Cues pool and billiard industry news.

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Inside Pool Magazine publishes billiard news. Definitive Synergy creates pool and billiard management software.